Bachelor of Business Administration (BBA)

The Bachelor of Business Administration (BBA) program is designed to provide students with a comprehensive understanding of core business disciplines such as management, finance, marketing, human resource management, and operations. The course emphasizes both theoretical knowledge and practical application, equipping students with the skills needed to analyze business challenges, develop strategic solutions, and make informed decisions.

Through hands-on learning experiences—including projects, internships, and case studies—students gain real-world exposure and practical insights into business environments. The program also focuses on enhancing communication skills, leadership abilities, and teamwork, preparing graduates to thrive in diverse organizational settings.

With a strong emphasis on ethics, corporate social responsibility, and the integration of modern technology—including IT and AI/ML tools—the BBA program nurtures well-rounded professionals. Elective courses offer interdisciplinary learning across fields such as economics, law, and management, while fostering entrepreneurial thinking and critical problem-solving abilities.

This course lays a solid foundation for successful careers in various business sectors and serves as a stepping stone for higher studies in business and management. It also encourages lifelong learning and adaptability in an ever-evolving global business landscape.

Duration: Three or Four years  / 6 or 8 Semesters with multiple entry and exit.

The following option will be made available to the students joining BBA Research Program:

1. Three years: Bachelor of Business Administration (BBA)

On successful completion of 3 years of study, student can exit the program with BBA degree

2. Four years: BBA (Honours) or BBA (Honours with Research)

On successful completion of 3 years of study, student can pursue the 4th year for award of BBA(Hons) degree.